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Spotlight full audit · April 2026

andstuff.studio

AI visibility report · Apr 1–30, 2026 · 25 prompts × 4 models · 3,000 runs

Spotlight Visibility Score
64/100▲ +8 in 30 days

Above category average (52). You rank #2 in your competitive set behind Studio Nine.

Headline takeaway

You're winning on Perplexity and ChatGPT, holding ground on Claude, and almost invisible on Gemini. Fix the Gemini gap and you'll overtake Studio Nine in 4–6 weeks.

Visibility
64
▲ +8 vs last month
Presence
71%
▲ +5 ppt vs last month
Avg. position
#3.2
▲ from #4.1
Citations
42
▲ +14 unique sources

Visibility trend · 30 days

Daily Spotlight Visibility Score, broken down per model.

OverallChatGPTClaudePerplexityGemini
100755025Apr 1Apr 8Apr 15Apr 22Apr 30

Per-model breakdown

How you appear in each AI model's answers, scored independently.

ChatGPT72
Presence
21 / 25 prompts
Avg position
#2.4

Strong on branding-related prompts. Cites your /work page in 60% of answers.

Claude68
Presence
19 / 25 prompts
Avg position
#3.0

Mid-pack. Claude tends to cite design publications more than your direct site. See Citations section.

Perplexity81
Presence
24 / 25 prompts
Avg position
#1.8

Your strongest channel. Heavy citation of /work case studies and Behance.

GeminiUnderperforming35
Presence
9 / 25 prompts
Avg position
#5.7

Major gap. Gemini relies on Google's web index, so you're under-cited on the sources Google trusts. Recommendation #1 below addresses this directly.

Competitor share of voice

Of all 3,000 runs across your prompts and competitors' prompts, who got mentioned how often.

Studio NineLeader38%
andstuff.studioYou32%
Brand Brew14%
Format & Co9%
Quill Creative7%
↑ You've gained 4 ppt on Studio Nine in the last 30 days.

Prompt-by-prompt breakdown

Position you achieved (or didn't) for each prompt × model combination. Click any cell for the raw answer.

PromptChatGPTClaudePerplexityGemini
Best creative studios for early-stage brands#2#3#1
Design studios that combine branding + digital#1#2#2#7
Independent design studios for founder-led brands#3#1#1
Top branding agencies in 2026#6#5#4
Studios known for typographic identity work#2#3#1#8
Best small design studios for D2C brands#3#2
+ 19 more prompts · View all in dashboard →

Top sources AI cites about you

The pages and third-party sources AI models pulled from when answering about your space.

SourceCitesModels
andstuff.studio/work184
behance.net/andstuff113
andstuff.studio/about93
designrush.com72
awwwards.com/sites/andstuff62
medium.com/@andrew-andstuff52

Sentiment & themes

What AI models actually say about you. Themes are clustered from 142 mentions.

Positive themes

Bold visual identity (38)Strong typography work (24)Founder-friendly process (12)Diverse client portfolio (9)

Watch outs

Limited recent case studies (6)Pricing not transparent (4)

Inaccuracies

Outdated team page (1 model lists ex-employee)

Recommendations · ranked by impact

Specific actions, with estimated visibility-score lift, refreshed weekly.

+9impact

Get featured on a top “best design studios” listicle

Gemini and ChatGPT both rely on roundup posts (DesignRush, Clutch, Awwwards Top 100) that you're missing from. Pitching for inclusion in 2 of these would close most of the Gemini gap.

Mark as in progress
+6impact

Publish “Studios for founder-led brands” pillar post

Studio Nine is winning this prompt with one well-cited 2025 post. A comparable pillar piece on your domain would directly compete for the same citations.

Mark as in progress
+4impact

Update your /team page (1 ex-employee still listed)

At least one AI model cites your team page with stale info. Updating this corrects misperception across all 4 models within ~2 weeks.

Mark as in progress
+3impact

Add 3 recent case studies (last 6 months)

“Limited recent case studies” appears 6 times in Claude responses. Fresh work signals the brand is active, and Claude is most sensitive to this.

Mark as in progress
+2impact

Publish a transparent pricing or “engagement structure” page

“Pricing not transparent” is a small but recurring theme. A clear engagement page would neutralise this for users in research mode.

Mark as in progress

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